According to agents consulted by Hortifruti / Cepea, a planted area similar to that of the previous campaign is expected, because, despite the good previous returns, there are still market uncertainties generated by the pandemic – such as some sectors with limited functioning, such as the hotelier, and the recovering economy. Regarding the varieties, yellow remains the focus, but there will also be orange and frog skin, in smaller proportions.
The substantial harvest of the Bahian / Pernambuco melon harvest should take place in April, coinciding with the completion of the activity in Rio Grande do Norte / Ceará. It will be at this moment that producers will intensify the fruit packaging and commercialization with the Southeast, the main consumer pole in the country, since the competition will be less. It is worth remembering that now, in the off-season, their melons are being sold in bulk in the regional market.